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Web Survey Bibliography

Title Explaining Political Engagement with Online Panels Comparing the British and American Election Studies
Source Public Opinion Quarterly (POQ); 80, 3, pp. 666-693
Year 2016
Access date 24.08.2017
Abstract Online surveys have seen a rapid growth in the past decade
and are now frequently being used for electoral research. Although
they have obvious advantages, it is unclear whether the data produce
inferences similar to more traditional face-to-face surveys, particularly
when response to the survey is correlated with the survey variables of
interest. Drawing on data from the latest American National Election
Study and British Election Study, we examine how age affects political
engagement, comparing responses between face-to-face and online surveys.
The results indicate that online surveys, particularly those where
respondents have opted in, reduce variance and overestimate the proportion
of those who are politically engaged, which produces different conclusions
about what motivates citizens to vote. These findings suggest
a need to acknowledge selection bias when examining questions about
political engagement, particularly when it comes to election surveys that
rely on opt-in panels that are more likely to attract those who are interested
in the subject matter and thus more politically engaged.
Year of publication2016
Bibliographic typeJournal article
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Web survey bibliography - 2016 (264)

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